Macpac

Background

In 1998, Macpac became involved in EBEX®21. This New Zealand Landcare Research project seeks solutions to help organisations reduce their carbon emissions footprint. It identifies ways to offset emissions that cannot be eliminated.

Dry Bush is an indigenous forest in our local Port Hills. We committed volunteer energy, of Macpac staff, family and friends, for planting and maintenance that supported the regeneration of this area.

Principles

Here at Macpac we take our relationship with the environment seriously. We live by these five environmental principles.

1. Quality gear is a positive environmental choice
We reckon having good quality gear that makes it easier for you to get into the natural world is a big step in developing an appreciation for the environment. It’s easier to understand the true value of something by experiencing it.

2. Durability
By making durable products, fewer resources are used over a period of time - they don’t have to be replaced as often as cheaper, inferior ones.

3. Repairs
Why retire a perfectly functional product when all it may need is a new zip or clasp after more than a decade of use? Our after sales service is legendary, and we have repair agents in Europe, the UK, Australia and New Zealand.

4. Reduce, re-use, recycle
The throwaway mentality isn’t part of our make-up. We encourage reducing waste first, reusing and then, finally, recycling. For this reason we make durable products that don’t need to be replaced often.

5. Return the favour to nature
We use fossil fuels to conduct our business. As a means of renewing carbon we've been planting indigenous trees in our own city since 2001. The local council manages the maintenance programme now, but we’re still out there weeding and planting on a seasonal basis.